The New Checkout Free Shopping Experience: Amazon Go

Using computer vision, sensor fusion, and deep learning to improve retail technology

Advanced Shopping Technology. Introducing Amazon Go

Amazon Go is a new checkout-free shopping experience that is virtually checkout free. The new “Just Walk Out” technology uses computer vision, sensor fusion, and deep learning to detect when products are removed from shelves.


When an item is moved, it’s automatically added to your “virtual cart”. When you’re finished shopping, just leave the store and Amazon will automatically charge you and send a digital receipt.

Watch Video About Amazon Go Shopping

Where Can I Shop with Amazon Go?

Currently Amazon Go is still in beta testing and development. To shop using the Amazon Go technology, you must visit the flagship location at 2131 7th Ave, Seattle, WA, on the corner of 7th Avenue and Blanchard Street.

Amazon go in seattle wa, at 7th ave & blanchard - shop & buy groceries

Read More About the Amazon Go Shopping Technology

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